|
French Fashion University Esmod introduces 3 new fashion programs for 2007-2008 academic year. Thursday, October 25 - 2007 French Fashion University Esmod, the internationally acclaimed French fashion institution, has announced that it will be offering three new programs as part of its expanded syllabus to inaugurate the University's second school year in Dubai. The new fashion programs - Bodywear and Nightwear Workshop, Merchandising Training Session, and Trend Forecasting Masterclass - will all commence in November 2007 and will last from one week to six months in duration. Alternatively, the Merchandising Training Session is a one week course that seeks to deliver the fundamental concepts of best merchandising retail solutions to help improve retail sales. Students will be taught how to develop an intuitive approach to the fashion retail business, provide marketing concepts and emphasise the six senses of brand concept and retail selling: brand identity, shop concept, shop design, shop merchandising, widow display system, and advertising communication. The course runs from November 04 - 08, 2007. 'This course will teach anyone involved in merchandising, from retailers, marketing personnel, public relations executives, sales executives, store managers and retail staff, how to stay ahead in our regions dynamic and competitive business environment,' Mrs Hostal added. |